<p>Useful memes:</p>

<ul>
<li>"<strong>Wall of Confusion</strong>" from <a href="https://www.slideshare.net/littleidea/agile-infrastructure-velocity-09" rel="nofollow noreferrer">https://www.slideshare.net/littleidea/agile-infrastructure-velocity-09</a></li>
<li><strong>C.A.M.S.</strong> from <a href="https://blog.chef.io/2010/07/16/what-devops-means-to-me/" rel="nofollow noreferrer">https://blog.chef.io/2010/07/16/what-devops-means-to-me/</a></li>
<li>"<strong>10+ deploys per day</strong>" from <a href="https://www.slideshare.net/jallspaw/10-deploys-per-day-dev-and-ops-cooperation-at-flickr/" rel="nofollow noreferrer">https://www.slideshare.net/jallspaw/10-deploys-per-day-dev-and-ops-cooperation-at-flickr/</a> and <a href="https://youtu.be/LdOe18KhtT4" rel="nofollow noreferrer">https://youtu.be/LdOe18KhtT4</a></li>
<li><strong>I.C.E.</strong> from <a href="http://radar.oreilly.com/2015/01/devops-keeps-it-cool-with-ice.html" rel="nofollow noreferrer">http://radar.oreilly.com/2015/01/devops-keeps-it-cool-with-ice.html</a></li>
<li>"<strong>CI Theatre</strong>" from <a href="https://www.gocd.org/2017/05/16/its-not-CI-its-CI-theatre.html" rel="nofollow noreferrer">https://www.gocd.org/2017/05/16/its-not-CI-its-CI-theatre.html</a></li>
</ul>

<p>There are some horrible memes pushed by vendors worth mentioning.</p>

<p><em>WARNING</em>: <strong>Bad</strong> memes to use for explaining DevOps (traps for young players) -</p>

<ul>
<li>"BI-Modal IT" by Gartner - criticised by Jez Humble here: <a href="https://continuousdelivery.com/2016/04/the-flaw-at-the-heart-of-bimodal-it/" rel="nofollow noreferrer">https://continuousdelivery.com/2016/04/the-flaw-at-the-heart-of-bimodal-it/</a></li>
<li>"Multi-Speed IT" by Accenture <a href="https://www.accenture.com/us-en/insight-calibrating-multi-speed-it" rel="nofollow noreferrer">https://www.accenture.com/us-en/insight-calibrating-multi-speed-it</a> - (same as bimodal, but different name because of copyright - asked about here - <a href="https://devops.stackexchange.com/questions/1411/what-is-good-and-or-bad-about-accentures-multi-speed-it-approach-to-devops">What is good and/or bad about Accenture&#39;s Multi-speed IT approach to DevOps?</a></li>
<li>"The Three Ways" by Gene Kim <a href="https://itrevolution.com/the-three-ways-principles-underpinning-devops/" rel="nofollow noreferrer">https://itrevolution.com/the-three-ways-principles-underpinning-devops/</a> - the comments on the article include plenty of criticism</li>
</ul>

CC BY-SA 3.0
2017-06-23T11:11:00.543Z
thanks for the 'bad' memes Evgeny, would you share links to preferrably mostly objective and unbiased assessments why these are misleading?
Ta Mu
CC BY-SA 3.0
2017-06-23T11:12:58.063Z
Since these are memes, they are hugely popular and discusses all over the place. Every Google search for these would bring out a hefty amount of both criticism and vendor pushing. It is quite easy to distinguish, anything that is not written by the vendor - for these memes would be criticism (not praise).
Evgeny Zislis
CC BY-SA 3.0
2017-06-23T11:16:18.270Z
partly agree, but, Gartner in that particular case is not a vendor? Neither actually Accenture/Kim. "Vendor meme" sounds to me sth to promote specific offer bound to company's IP. Still, there can be misleading memes for sure which I'd rather qualify as "myths".
Ta Mu
CC BY-SA 3.0
2017-06-23T11:46:37.970Z
I tried my best. But Gartner IS a vendor in my book, when it tries to explain DevOps using their own made-up ideas. As the saying goes - "Everyone who is trying to define DevOps in a couple of words is trying to sell you something".
Evgeny Zislis
CC BY-SA 3.0
2017-09-18T09:24:41.820Z
what about Blue/Green deployment? https://martinfowler.com/bliki/BlueGreenDeployment.html
Ta Mu
CC BY-SA 3.0
2017-11-21T07:34:07.033Z
https://www.infoworld.com/article/3114195/system-management/the-8-fallacies-of-distributed-computing-are-becoming-irrelevant.html
Ta Mu
CC BY-SA 3.0
2017-11-27T12:51:11.497Z
http://blog.idonethis.com/two-pizza-team/
Ta Mu
CC BY-SA 3.0
2017-06-23T10:24:55.543Z
2018-01-25T08:34:32.050Z
2018-01-25T08:34:32.050Z
Evgeny Zislis
<p>After discovering the <a href="http://cloudscaling.com/blog/cloud-computing/the-history-of-pets-vs-cattle/" rel="noreferrer">Cattle vs Pets</a> and <a href="https://12factor.net/" rel="noreferrer">12factor apps</a> DevOps memes which now will help me a lot with communication, I ask myself what are other known memes in the DevOps culture?</p>

<p>Side note: best is to establish fact why a meme is a meme e.g. more than 10K Google query results?</p>

CC BY-SA 3.0
2017-06-23T15:19:18.853Z
This is an interesting question, but long lists of answers don't really work well on Stack Exchange sites. The question might be better if you narrow the criteria a little bit (see [this post](https://meta.stackexchange.com/a/98366/336144) for the reasons behind lists being discouraged)
Aurora0001
<culture>
What are known useful and misleading memes in the DevOps culture?
Ta Mu
# What are known useful and misleading memes in the DevOps culture?

(Asked by: username_0 on 2017-06-22)

After discovering the [Cattle vs Pets](http://cloudscaling.com/blog/cloud-computing/the-history-of-pets-vs-cattle/) and [12factor apps](https://12factor.net/) DevOps memes which now will help me a lot with communication, I ask myself what are other known memes in the DevOps culture?

Side note: best is to establish fact why a meme is a meme e.g. more than 10K Google query results?

**Tags:** culture

> **Comments:**
> **username_1**: This is an interesting question, but long lists of answers don't really work well on Stack Exchange sites. The question might be better if you narrow the criteria a little bit (see [this post](https://meta.stackexchange.com/a/98366/336144) for the reasons behind lists being discouraged)  

---

## 1 answers

### Answer by username_2 on 2017-06-23. Score: 8 | Accepted answer

Useful memes:

* "**Wall of Confusion**" from <https://www.slideshare.net/littleidea/agile-infrastructure-velocity-09>
* **C.A.M.S.** from <https://blog.chef.io/2010/07/16/what-devops-means-to-me/>
* "**10+ deploys per day**" from <https://www.slideshare.net/jallspaw/10-deploys-per-day-dev-and-ops-cooperation-at-flickr/> and <https://youtu.be/LdOe18KhtT4>
* **I.C.E.** from <http://radar.oreilly.com/2015/01/devops-keeps-it-cool-with-ice.html>
* "**CI Theatre**" from <https://www.gocd.org/2017/05/16/its-not-CI-its-CI-theatre.html>

There are some horrible memes pushed by vendors worth mentioning.

*WARNING*: **Bad** memes to use for explaining DevOps (traps for young players) -

* "BI-Modal IT" by Gartner - criticised by Jez Humble here: <https://continuousdelivery.com/2016/04/the-flaw-at-the-heart-of-bimodal-it/>
* "Multi-Speed IT" by Accenture <https://www.accenture.com/us-en/insight-calibrating-multi-speed-it> - (same as bimodal, but different name because of copyright - asked about here - [What is good and/or bad about Accenture's Multi-speed IT approach to DevOps?](https://devops.stackexchange.com/questions/1411/what-is-good-and-or-bad-about-accentures-multi-speed-it-approach-to-devops)
* "The Three Ways" by Gene Kim <https://itrevolution.com/the-three-ways-principles-underpinning-devops/> - the comments on the article include plenty of criticism

> **Comments:**
> **username_0**: thanks for the 'bad' memes Evgeny, would you share links to preferrably mostly objective and unbiased assessments why these are misleading?  
> **username_2**: Since these are memes, they are hugely popular and discusses all over the place. Every Google search for these would bring out a hefty amount of both criticism and vendor pushing. It is quite easy to distinguish, anything that is not written by the vendor - for these memes would be criticism (not praise).  
> **username_0**: partly agree, but, Gartner in that particular case is not a vendor? Neither actually Accenture/Kim. "Vendor meme" sounds to me sth to promote specific offer bound to company's IP. Still, there can be misleading memes for sure which I'd rather qualify as "myths".  
> **username_2**: I tried my best. But Gartner IS a vendor in my book, when it tries to explain DevOps using their own made-up ideas. As the saying goes - "Everyone who is trying to define DevOps in a couple of words is trying to sell you something".  
> **username_0**: what about Blue/Green deployment? https://martinfowler.com/bliki/BlueGreenDeployment.html  
> **username_0**: https://www.infoworld.com/article/3114195/system-management/the-8-fallacies-of-distributed-computing-are-becoming-irrelevant.html  
> **username_0**: http://blog.idonethis.com/two-pizza-team/  

---

