A new J.D. Power and Associates study on hotel guest satisfaction is pointing to a trend that will please many and really annoy a few. Due to overwhelming guest preference, hotel chains are starting to go entirely smoke free. That's both in rooms and in common spaces such as lobbies. All of Marriott's brands (Marriott, JW Marriott, The Ritz-Carlton, Renaissance, Courtyard, Residence Inn, SpringHill Suites, Fairfield Inn, TownePlace Suites and Marriott ExecuStay) in the U.S. are going smoke-free in September, and Westin instituted the same policy earlier this year.
As someone who doesn't like the lingering smell of smoke in drapes and upholstery, and who likes the funky smell that come from those air-cleaning ionizers even less, this seems like a good trend to me, though I'm sure many smokers will find such policies disappointing.