Trade search engines play a very important role in providing data and statistics in matters related to export, import and other international trade related terms.
Advertising on Internet search engines, which is better known as Search Engine Marketing, is a low-cost way to test foreign markets and generate overseas leads. When used in conjunction with other promotion techniques such as product demonstrations, local distribution, international trade missions and exhibitions, search engine marketing can boost export sales.
Search engine advertising including pay-per-click advertising.
Search engine public relations including optimized releases, RSS feeds and blogs.
Search engine optimization of a web site including site design to achieve top listings.