It is an essential strategic and operational tool for any company, at any moment in history.
In fact, a startup draws up a business plan to clearly and comprehensively define its development path: what it intends to achieve, how and with which resource, and within which market.
A company under development uses the business plan to clearly identify the steps taken and those for the future, always with reference to its resources.
A company in crisis will eventually identify in the business plan the ideal tool to imagine the steps of recovery of the company.
There are several schemes for the preparation of the business plan, one of the most popular today, as it is less rigid and full of information and articulate, is the Canvas. This below is the scheme for its realization.