How do you DEFINE a brand that's based on a feeling?
Love. Understanding. Community. That's what Bare Escentuals represents. It's a trusted source. It's the belief that products can actually be good, makeup can be fun, business can be personal and companies can behave more like communities.
It's an optimistic outlook shared by women everywhere who believe that while makeup can't change the world, it can change people. And people who are inspired can make all the difference.