Paradise Valley prides itself as a residential community marked by low-density, high-priced homes and resort amenities.
Now, the town is entertaining the possibility of adding a new land-use designation that would allow senior-living centers. The possibility is proving highly divisive, as many longtime residents argue the move as a threat to the town's character.
With a population of 12,820 and a median age of 51, the backlash is coming from the very demographic these new facilities would eventually serve.