CES 2023 Series – Display Technology Roundup
Display Technology Roundup
CES is the place to go if you're looking for the latest display technology. Here's a guide to the top displays that premiered this year:
LG announced the Signature M, a 97″ 4K 120 Hz, an OLED TV that wirelessly receives a signal from the Zero-Connect box, and the OLED-T, the transparent prototype of the 97″ Signature M. The M3 OLEDs will be the most affordable, and the G3s will have 70% greater brightness than last year's G2. The Z3s are an 8K TV, 30-40% brighter, in 77″ and 83″ sizes. Nits for the G3 were not announced, but expect it to be brighter than Samsung and Sony's QD-LED but not the mini-LEDs from Samsung and Hisense.
LG also introduced the Collection Easel, with a 65″ 4K OLED on a fabric-wrapped stand, and the Pose, 55″ display on a home décor style legs that would work well in an Exec office or lounge-based huddle room. When on standby, the display shows pre-installed artwork. StandbyME is a 50″ 1080p diagonal LCD on a rolling stand that can rotate, swivel and tilt. The built-in battery lasts three hours, and the display supports Wi-Fi, Bluetooth, and HDMI.
Samsung showcased the NEO QLED (Neural Quantum Processor) 4K or 8K with Auto HDR Remastering AI. Standard OLEDs now come in 77″, 144 Hz refresh, and the MicroLED runs from 77″ to 114″. MicroLEDs instead of LCD pixels means deeper blacks and vibrant colors, but this comes at a high price point. The 77″ Samsung is touted to be the smallest and most affordable microLED on the market. The Odyssey Neo G9 is a 57″ Dual UHD desktop gaming monitor with a 32:9 aspect ratio. Samsung also introduced the Relumino Mode that highlights outlines and sharpens contrast for people with low vision.
Hisense plans to expand on its ULED 8K laser technology displays while also transitioning into micro LEDs. The ULED X will have a 16-bit 8K AI chipset with 65″ to 85″ display sizes. The 163″ 4K USD panel uses micro LEDs. The U6K will be their lowest-cost LED consumer display, ranging from 50-85″, whith the 65″ model under $1000 with Dolby Vision HDR, Quantum Dot, and FilmMaker Mode included. The U8 is the flagship with Quantum dot, 1500 nit brightness, 144Hz upgradable refresh rate, Wi-Fi6E, and Dolby Atmos. The L9H 100 120 is an ultra-short projector with 1 billion colors. The PL1H is the new Laser Cinema projector with an 80″ – 120″ adjustable lens. The PX2 pro has a TriChroma laser engine, and projection sizes range from 90-130″. The C1 is a mini projector in a cubed form.
TCL is offering the QM8 98″ Mini LED Ultra. This mini is 3×5 (3000 nits, 5K dimming zones), RS-232, with discrete IR codes and IP Control. The 75C935 combines mini Led and QLED, 1920 full array local dimming in 4K, 144Hz VRR. The Q7 is the premium version with 240Hz refresh. Mini-LED TVs feature local dimming and quantum dot technology, earning TCL an innovation award for their Mini-LED TV technology this year.
Sony revealed the A95K, a flagship quantum dot OLED, and several 4K and 8K Bravia series, but otherwise focused on the Metaverse, VR, their mobility partnership with Honda, and the movie adaption of its hit video game Grand Turismo.
Displaced TV
This company received much interest with the announcement of a fully wireless 55″ 4K screen with active loop technology that vacuum-sticks the display to any surface made possible by the weight of the display – under 20 lbs. In addition, four hot-swappable batteries provide a month of use if watching six hours per day. The displays at the show were prototypes, and pricing, sizing, and product availability were not announced, but this is an exciting product to keep an eye on.
Mark Peterson
Senior Principal
Global AV Discipline Leader
Corporate Market Leader
MPeterson@smwllc.com
https://www.linkedin.com/in/markpete04260
James Madison University, College of Business
CES 2023 Anticipated Highlights
Tech Insights,Trends
CES 2023 Series - Five Forces Influencing Technology
Technology Solutions Supporting Neurodiversity